Email Marketing

With SixRM, you control your online marketing! In today's fast paced world, email marketing / communication is quickly becoming business's communication medium of choice. Email marketing delivers tremendous advantages over other communication mediums:

    -    Speed to market of messages and offers
    -    Low-cost of communication
    -    Measurable results
    -    Actionable results within 48 hours
    -    Ability to target and communicate personally with "very specific" audiences
    -    Boost revenue quickly when needed

Until recently, businesses couldn't even dream of marketing themselves so quickly, efficiently and directly. Email marketing technology has made it possible to stay in touch with your best customers (most likely to buy) - no other communication medium even comes close to email marketing for effectiveness.

SixSend email marketing will enable you to have a direct relationship with your customers completely based on topics that are relevant to them. With SixSend email marketing, you can receive "permission" to communicate quickly and easily and the rewards are great. A simple fact is that over 88% of online consumers have made a purchase as a result of receiving permission-based email - wouldn't you like to take advantage?

Not only does SixRM provide you with the email marketing tool - we firmly believe in delivering a complete strategic email marketing program. This includes a program blueprint outlining business objectives, conversion goals, driving measurable traffic, tracking, segmentation, messaging, frequency, offers and more. We make sure your email marketing compliments and extends the value of your other advertising efforts.

Minneapolis, Minnesota based SixRM is an ASP (Application Service Provider) so you will not have to buy any software or hardware, you'll receive automatic product upgrades plus enjoy complete customer service and technical support. SixSend Email Marketing: A Smart and Forward Path.

Click here to see our email marketing case study

EMAIL MARKETING WHITE PAPER INTRODUCTION - excerpt

Click here to download our email marketing white paper

Email marketing has become businesses marketing communication medium of choice. Email marketing delivers tremendous advantages over other communication mediums. The advantages of email marketing include:

    -    Speed to market of messages and offers
    -   Low-cost of communication
    -   Measurable results
    -   Actionable results within 48 hours
    -   Ability to target and communicate personally with "very specific" audiences
    -    Boost revenue quickly when needed

Plus, email marketing continues to gain significant market acceptance by businesses and consumers alike. According to Email Stat Center, $3 billion was spent on email marketing in 2007. The Direct Marketing Association (DMA) estimates that in 2007 U.S. marketers will spend $500 million on email marketing to generate $21.9 billion in sales, an 18.3% increase in email marketing expenditures over 2006. Shop.org State of Retailing Online 2007 report (Sept. 2007) states email is delivering sales at an average cost per order of less than $7, compared to $71.89 for banner ads, $26.75 for paid search and $17.47 for affiliate program). In fact, it is so important that 74% of users surveyed by NFO Interactive believe that e-mail is "vital" to their lives. Another study conducted by Pew Research, found that email checking is a daily habit. 70% of email users look forward to checking their e-mail, 40% say it's one of the first things they do in the morning, and 40% say it's one of the last things they do before turning in at night.

For businesses, email marketing is immediate and offers a one-to-one, interactive relationship with a customer, unlike any other medium. Marketers are realizing e-mail is a critical component of their marketing mix.

People like email marketing - as long as they request it. In fact, more than 80% of online users say they enjoy receiving e-newsletters, and 50% said that email marketing advertising is enjoyable, according to a Valentine Radford study. However, users have little or no tolerance for unsolicited commercial e-mail (more commonly known as "spam"), and are quick to delete email from businesses they do not know.

The proliferation of email marketing has created more sophisticated demanding customers with little tolerance for sloppy email marketing practices. A thorough commitment to the practice of permission marketing is now the price of entry for consideration by most customers or prospects. Luckily, asking permission is easy and the rewards can be great. A recent study from DoubleClick indicates that over 88% of online consumers have made a purchase as a result of receiving permission-based email.

Click here to download our email marketing white paper

Minneapolis, Minnesota based SixRM is an ASP (Application Service Provider) so you will not have to buy any software or hardware, you'll receive automatic product upgrades plus enjoy complete customer service and technical support.

SixSend Email Marketing: A Smart and Forward Path.